Ramadan Fair 2008

The Ramadan Fair is a unique retail event and attracts a large number of consumers from across the GCC region. The Ramadan Fair is a perfect channel for the Middle East's retailers to reach out to the region¹s different nationalities, wide age groups, varying social backgrounds and incomes, in the process making it an ideal platform not only for selling but also for boosting brand image, enhancing customer loyalty, assessing marketability of new products, and launching new products in the region.